emma
Director & Founder
Emma has been doing this job for over 25 years, long before 'Virtual Assistance' was even a ’thing’ in its own right.
She spent decades in administrative and business support roles, being the person who kept things running behind the scenes, before the VA industry had a name for it. As soon as she heard the term 'Virtual Assistant’ it was a penny drop moment - a way to describe what she’d always loved doing, and the chance to build a business around it.
That's how EVA came to be: a small, personal team of capable, professional and communicative people that Emma is proud and grateful to work alongside. She carries the same hands-on, get-it-done personal approach which built her reputation in the first place, and it's still what shapes how the whole team works with clients today.
Outside of EVA, Emma runs Be More Frank, a passion project providing grants to childhood cancer families across seven counties, set up in honour of her younger son.
EDDIE
Director & Business Development
Eddie brings decades' of entrepreneurial experience across catering, financial services and retail, along with a talent for people. He built and ran a catering business for over a decade, leading staff of 100 and managing client relationships from first enquiry to the events themselves. Before that, he managed a team of mortgage brokers, handling recruitment, performance and strict regulatory compliance.
More recently, Eddie has trained in counselling, nutrition and wellbeing - experience that's given him real skill in sensitive communication and building trust with people from all walks of life.
He’s therefore a natural fit for EVA's business development, spotting opportunities and building relationships that last.
He also has the enviable job of being married to Emma.
Meriel
Client Liaison & Virtual Assistant
Meriel has a wealth of knowledge and career experience.
She’s spent her career working across all three sectors (private, public, voluntary) from secretarial and clerical roles through to systems analysis, PR and HR leadership.
In recent years she retrained as a Coach. She is curious about systems, human and organisational and is a huge asset to the EVA team.
Meriel’s a passionate VW Campervan owner, traveller, jam maker and choral singer.
jo
Virtual Assistant
Jo is highly organised, proactive, and has a great eye for detail. Whether it's keeping a task on track, getting your mailbox under control, or supporting a project from start to finish, Jo is your lady.
She has a background spanning administration, property, and compliance, having worked with accountants, sales and lettings agents, and even brings 15 years of scientific experience to the table. That diverse career has given Jo a real understanding of compliance procedures, SOPs, and the ins and outs of both property and admin support - and she strives to anticipate what her clients need before they have to ask.
Jo has recently completed her AML (anti-money laundering) training too, and is enjoying putting this new skill to work - it makes her a dream when it comes to financial admin.
Jo is fantastic at email and diary management, client onboarding, CRM management, property management, and customer support.
When she's not working, Jo enjoys spending time with her two children, aged 4 and 8.
VICKY
Virtual Assistant
Vicky brings senior-level executive support together with strong creative skills, making her a brilliant all-rounder for busy founders and growing businesses. With a background in executive assistance and business support, as well as running her own business, she's calm, organised and excellent at keeping inboxes, diaries, systems and projects on track.
Alongside her admin expertise, Vicky has a real eye for design. She supports clients with website design, branded documents and visual content, helping businesses look as professional as they operate.
Vicky has a varied background and is a safe pair of hands for project coordination. Clients love her reassuring, steady nature. She has lived and worked overseas, including time spent working with chimpanzees in Africa, which sparked a lasting interest in animal conservation.
Outside of work, she enjoys walking, travelling, exploring new places and spending time in the countryside.
BRONWEN
Virtual Assistant
If your business has a backend that needs sorting, Bronwen is the one you want on it. She specialises in organisation, systems and technical admin support, and loves getting information accurate, structured and up to date - the unglamorous work that makes everything else run more smoothly.
She has a background in Computer Science, so she gets how systems, databases and digital platforms work under the hood. In practice, that means processes, cleaner data, and a lot fewer ‘manual workarounds’ for the people she works with.
Bronwen's skillset covers CRM and database management, systems integration, workflow improvement, data handling and analysis, secure data management, Excel trackers and reporting, and general technical know-how in programming languages and digital tools.
So if your reporting needs structure, or your systems aren't talking to each other properly, Bronwen's your person.
In her spare time Bronwen can often be found at the theatre or nerding over history (her words!) by visiting castles & museums and watching documentaries. She likes striking up conversations with people she meets and hearing their stories.
LAURA
Virtual Assistant/Medical Secretary
Laura spent 20 years working within the NHS, taking on a range of senior roles across governance, patient safety and operational management. She's led on regulatory compliance, risk and incident management, and has plenty of experience negotiating with stakeholders and the team alike.
She's managed teams, budgets and full recruitment cycles, and is comfortable turning complex information into clear reports. The NHS background has given her a steady, calm approach and skill at handling sensitive situations with tact.
Since moving into virtual assistance, Laura has brought all of that experience to a wide range of clients - covering email and diary management, event and travel planning, recruitment support, and lifestyle support for busy individuals.
Outside of work, Laura enjoys running and boxing, and volunteers with a local child grief initiative.
HELENA
Virtual Assistant/Medical Secretary
Helena has spent her career in healthcare administration, working her way up from dental nursing to medical secretarial and executive support roles within the NHS and private healthcare. She currently works with clients as a Private Medical Secretary and Practice Manager, and previously supported multiple Primary Care Networks as an Executive Assistant, managing diaries, agendas and minutes for senior directors and managers.
Her NHS background covers everything from patient correspondence and appointment booking to maintaining accurate records and meeting strict weekly and monthly targets. She's used to prioritising a constant flow of enquiries, keeping data precise, and being the reliable point of contact people come to with a problem.
That experience has given Helena a sharp eye for detail, a calm head, and an understanding of confidentiality and care - qualities she now brings to supporting EVA's clients.
Outside of work Helena gets up at ‘stupid o’clock’ to go to the gym and runs around after her small people aged 1 and 8.
SOPHIE
Virtual Assistant
Sophie brings a rich background in media, marketing and communications, spanning broadcast, education and the charity sector. She's led marketing and communications for national charities, managing social media strategy, PR, email campaigns and press relationships, and has experience producing digital content, writing compelling copy and reporting KPIs to boards and managers.
She's also worked as a Broadcast Assistant managing live timings under pressure, and spent several years lecturing in creative media. She runs her own digital media business too, producing content for independent brands and charities.
Sophie is EVA's resident social media manager, bringing all of that creative flair and marketing know-how to our clients.
SUZANNE
Virtual Assistant/Medical Secretary
Suzanne has built a strong background in administration across healthcare and clinical settings, covering everything from learning and development coordination to safeguarding administration and reception. She's skilled at working quickly and accurately under pressure, and has a solid understanding of confidentiality and health and safety requirements.
Her experience spans data entry, minute-taking, diary and inbox management, creating and editing trackers, and liaising with clinical staff, external providers and students alike. She's confident across a wide range of systems and platforms. She also has varied VA experience including proofreading books for an author through to launch.
Suzanne coordinates and attends online meetings and is an ideal person for administrative support that needs accuracy, discretion and a calm approach.
Outside of work she gyms, yoga’s and reads, and keeps her 6 & 7 year old girls busy.
SARAH
Virtual Assistant / Medical Secretary
Sarah is highly experienced and has a wealth of knowledge as a personal assistant.
She has spent her working career as a PA in London working in surveying and property lettings and sales then onto accounts administration and latterly medical secretarial.
Sarah is great at multitasking and re-prioritising a very busy workload with ever changing priorities and is great at picking up new software systems. She is great at email management and has a can do attitude to everything.
When she is not working Sarah loves spending time with friends, walking her Labrador, travel and spending time with her family.
SHARON
Virtual Assistant
Sharon describes typing and words as her happy place, and it shows. Blogs, transcription, proofreading and everything in between, is where she truly shines. Give her a big pile of messy information and she'll turn it into something clear, cohesive and professional.
That skill makes her a huge asset for the HR consultants EVA works with, particularly when it comes to pulling together evidence from investigations into comprehensive reports - one of those jobs that's incredibly important, but can be time-consuming and draining to get right.
Sharon also knows exactly what lights her up and what doesn't, which means if she is supporting you, you know you’ve got the right person for the job and it will get done well - that makes EVA happy!
Outside of her business, she is a huge fan of true crime documentaries and has recently started art classes – fulfilling a long-term dream.
LOUISE
Virtual Assistant
Louise brings more than 30 years of practical business, administrative, marketing and operational experience to her work, with a particular focus on property, tourism and rural enterprises. Having run her own businesses, including a Business Centre supporting small businesses with their day-to-day administration, she understands the reality of juggling the many moving parts that keep a business running.
She is hands-on, organised and enjoys being the person who helps bring order to the chaos. From administration, systems and client communication to websites, social media and promotion, Louise combines practical experience with a calm, get-it-done approach. She particularly enjoys nurturing the businesses she works with, helping create the structure, confidence and breathing space they need until they are ready to fledge.
Based in West Wales, when she is not renovating properties, Louise enjoys country life with her partner, hiking with their dogs, riding her horses and generally being outdoors getting mucky whenever she can!